what people say, what people do and what people think are seldom the same

Expose insights

Consumer behaviour of the members that make up this community will show itself and allow you to see relative indicators based on the words used, the frequency of use, style of use and context.

The topics and sentiment in absolute and in relative terms presents a picture that compliments any demographic information already available for the community. The organic evolving topic words bring a another dimension into consideration.

The unique posts are maintained in a heritage data set to support sentiment evaluation and changing focus. Form follows functional curiosity. Engagement process and impact can be tracked from different perspectives.